The $1M to $10M Playbook | How to Scale Sales & GTM - SaaStr AI University
Double down on what works. The biggest mistake is chasing new segments where you have almost no traction.
The $1M to $10M Playbook - a free lesson in How to Scale Sales & GTM at SaaStr AI University. Double down on what works. The biggest mistake is chasing new segments where you have almost no traction. Key takeaways: • From $1M to $10M, do not chase new categories or segments where you have zero traction. • Put proportionate effort into the segments already working. • There is no fat to cut until about $10M ARR. Stay true until then. • Show up in person. The CROs of Toast, Splunk, Brex, and Slice all found in-person selling converts up to 3x better. Prioritize it for your biggest deals as you scale. Part of the free, self-paced How to Scale Sales & GTM course: https://saastr.ai/university/scale-sales-gtm